What is franchising?

• It is an exciting business model that aligns entrepreneurs with a reputable brand.
• It provides an established marketing and distribution system.
• It allows a licensee to use the brand and operating system to build market share.
• Licensing with an established brand name means immediate recognition and credibility.

Why should I invest in a franchisee?

Franchising is a booming business concept that allows entrepreneurs to be in business for themselves, but not by themselves, providing a potential business owner with a chance to align with a recognized brand and proven method of doing business.

Why should I choose an established franchise brand over starting my own independent business?

The success and strength from a franchise comes from the brand's experience in the industry.  Matrix Sports (MX) has more than 7-decades of experience manufacturing cricket gear.  We've learned what works through the years, and you benefit from that knowledge. We are also able to provide ongoing support services from industry professionals, and we offer continuing development opportunities for personal and professional growth. 

Does franchising have a strong future?

Absolutely! Small businesses are the backbone of the new world economy. By becoming a franchisee of a powerful brand like MX, you control your destiny and your future. 

What are some of the ingredients to MX’s success?

We focus on the customers’ needs – there is nothing more important than the customers’ needs. This is why we start the fulfilment process once our customer places an order.

What sets MX apart from the competition?

We offer our customers, and our franchisees true value – excellent quality and an even more excellent price. Value for money is not the only ingredient to our success. We offer a high degree of customisation, direct to customer philosophy – we limit the number of intermediaries between the end customer and the factory, we focus our attention on building a community of cricket players – whether professional or recreational, and above all we support the community through our schools program where we subsidise the cost of kit required by the schools.

Does MX provide consultation and business training?  

Yes!  We provide a comprehensive training program that focuses on all aspects of the business. The curriculum includes product manufacture, marketing, finance, cash management, human resources, multi-site supervision, customer service, loss prevention, and real estate, among other topics. We also continue to work with you as your business grows, providing expert analysis and consultation to help you succeed. Our team of experts and our consulting partners bring their in-depth knowledge of retail, franchising and manufacturing to make your business more profitable.

How affordable is a MX franchisee?

MX remains very competitive relating to start up and operating costs. Because of our focus on community building we have deliberately kept franchise fee to the minimum, just enough to ensure we meet our costs of setting up Your franchise. Our royalty rates ensure we maintain the most up-to-date infrastructure for all our franchise partners.

How much does it cost to open a MX franchisee?

The estimated initial investment required per franchise location ranges from approximately £15,000 to £25,000 for a standard MX location. Of course, costs vary based on a variety of factors. As part of our consultation process we assist you in determining the investment required in the country where you wish to set up an MX franchise.

What are the financial requirements for potential franchisees of MX?

MX requires candidates desiring to open one store to have a net worth of £25,000 with a minimum of £15,000 in liquid, unencumbered assets (like cash). You must also be able to obtain financing to cover the total costs of opening a franchised location.

If I don't meet the financial or operational criteria to become a franchisee, can I partner with someone who does qualify?

Yes. MX requires a complete application package for each member of your potential franchise group, including investors.

If I don't have experience in the retail industry, can I still be a MX franchisee?

Yes. Prior retail experience is desirable – it ensures that operating costs are kept to the minimum and risk of leakage is kept to the minimum. MX offers a comprehensive training program, covering all aspects of operating a store.  You will also have access to operations and marketing professionals as you establish your business. 

Where can I franchisee?

Many prime development areas are available for franchising MX. To learn if the area you are interested in is available, please complete the Initial Enquiry Form and we will inform you within 3 working days of the suitability and availability of an MX Franchise for the location.  

How much money will I make?

The amount of profit is based on a number of factors, including sales, costs, and the franchisee's ability to manage the business. MX does not, make or release earnings claims and it does not authorize anyone (including its employees) to make such claims. 

What is the process for becoming a MX franchisee?

1. Review the MX franchise and the Terms of Use of the website.
2. Submit an Initial Enquiry Form online.
3. Sign a Franchise Non-Disclosure Form.
4. Submit Franchise Application Form online.
5. Submit Business Plan and Financial Plan online.
6. Open Day and training session / Get Acquainted session.
7. Your account setup on our MX proprietary infrastructure.
8. Submit online Site Selection Form.
9. Initial store opening order.
10. Store build program.
11. Grand opening.
12. Regular monitoring of Your business.

The total amount of time will vary due to issues such as the local permitting process. A franchisee can expect this process to be between 4 and 5 months. 

If I am interested in a franchise opportunity with MX, what do I do next?

Follow the link to MX Franchise Program.